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    The National Museum of Ireland – Country Life has made a collection of early travel and tourism posters, used to promote Ireland in the infancy of the tourism sector, available to view online for the first time.

    The posters form part of the National Folklife Collection and were previously on display at the museum in the exhibition Come Back to Erin: Irish Travel Posters of the 20th Century, which was curated by the late Dr Séamas Mac Philib.

    A number feature images that have become almost iconic representations of a romantic Ireland which marketers were keen to promote throughout the 1900s. The Museum collected the posters to help inform the story of Irish folk culture from 1850 to 1950, which is represented in the Country Life branch in Castlebar, Co. Mayo.

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